Changing our look, not our values

The logo – from old to new

Generally, changes are not received with enthusiasm, and decisions to make them are not easy. Each of us would like to remain in a certain “STATUS QUO,” where everything follows its established path. Every major change triggers a series of smaller ones, and whether in private life or at work, every change requires sacrificing a certain amount of comfort and energy.

ALUPLAST was no exception, and the decision to significantly change the logo was not taken lightly. After all, the original logo became our symbol; it accompanied us for a long 23 years, almost from the beginning of our work, from the first small orders to today’s exports to the USA. You, our customers and partners, knew it well, and for a long time, it formed our company’s identity. Furthermore, like everything in the early days of a business, the logo was created at home in a living room as the original work of our sales director. And it must be admitted, it wasn’t bad at all! These are all the reasons why the original ALUPLAST logo became so dear to us.

However, throughout our existence, we have evolved, and today we are a stable part of the “window market,” following new trends, investing in new technologies, and actively lowering the average age of our team. And just like the equipment in our production workshops, our appearance deserved modernization. Therefore, we have streamlined the original logo while preserving the core elements that characterize us – the signature font, the symbol representing window construction, and we remained faithful to the blue color, albeit in a fresher version. We believe that the new look will become a symbol of our passion for innovation, a symbol of a high-quality and honest window manufacturer, and most importantly, that it will be pleasing to your eye.

The website – comprehensive and clear

We decided to update our website not only for aesthetic reasons but primarily to best serve you – its visitors. Our goal was to provide everyone with the maximum amount of necessary information and to simplify access to it as much as possible, which in practice meant rethinking the information structure and significantly improving site navigation. A pleasant appearance and beautiful photos are just added value. We believe that whether you are a dealer of our products, an architect, or a family choosing a manufacturer for new windows, you will find what you need on these pages. We are very excited about the new website and hope that you will love it just as much.

Thank you for your trust. We know that without it, these changes would not be possible!
The ALUPLAST s.r.o. team